BESTSELLERS
Your soft-focus flush, perfectly lined.
Two essentials, designed to melt into your routine.
This effortless duo pairs our cream-to-powder blush—a seamless, skin-blurring formula that transforms into a soft, diffused flush—with our precision lip liner, made to sculpt, define, and blend with ease.
The blush delivers a natural, sun-warmed glow that melts into the skin, while the liner adds just the right amount of structure for that perfectly undone, serving model off-duty .
Lightweight, buildable, and made to work together—this is your everyday face, elevated.
WHY YOU’LL LOVE IT
Cream-to-powder blush for a soft, blurred finish
Highly pigmented, blendable, and buildable formulas
Lip liner defines without harsh lines
Designed for that effortless “your beauty but better” look
THE PRIMP EFFECT
Flush, blur, define—
like you didn’t try… but it still looks perfect.
Think, Cindy, Naomi, Christy & Kate aka the Super’s!
The iconic ‘90s lip liner is back, with our Precision Lip Pencils. Think softly defined lips with that signature contoured look—only now, it’s creamier, more blendable, and effortlessly wearable. Designed to enhance and sculpt, our ‘90s Lip Liner Edit makes it easy to achieve that perfect "your lips but better" effect. Whether you’re going for a bold contrast or a soft blur, we’ve got the ultimate tool to bring that ‘90s lip back and better than ever. Vol. 1 Includes colors #7 & #17 and Vol. 2 features #14 & #20 from our line for that perfect ‘90s pout.
welcome to the world of Primp
Where elevated essentials meet everyday ease. At Primp, we believe beauty should feel effortless, fun, and totally your own. Our carefully curated line of beauty tools and cosmetics is designed to help you enhance what you already love about yourself. no filters or fuss required. From our original DIY cluster lashes to our iconic ‘90s-inspired lip liners and versatile cream-to-powder blush, each product is created with pro-level quality and beginner friendly vibes. Whether you're getting ready in 5 minutes or going full glam, Primp makes it easy to look good and feel even better. You're not just getting makeup, you’re stepping into a world of originality, confidence, and playful self-expression. YOUR BEAUTY BUT BETTER!
PRIMP IN THE MEDIA
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BRITTANY BROSKI

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GABBIE SUL

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AYLAH WILLIAMS

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KATHLEEN KENNY

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MONA MATSUOKA


